Music mogul Shawn “Jay Z” Carter enlisted the aid of his powerful celebrity friends to help launch his new music streaming service. The rapper teamed up with celebs such as Kanye West, Rihanna, Madonna, and his long-suffering wife Beyonce to promote his new TIDAL music streaming service to their fans. The service is not actually new; Jay Z and his silent partners purchased the struggling TIDAL high-definition music streaming service. Now they will compete with other music streaming giants such as Apple/Beats, Spotify, Pandora, Rhapsody, Google Music, etc.
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