Radio One has agreed to sell 15kW News/Talk WCHB-AM (1200) Detroit to Crawford Broadcasting for $2 million, with plans to shift the station’s anchor talent to new frequencies. The deal is expected to close within the next 90 days. “The Mildred Gaddis Show,” which has been a staple in Detroit on WCHB, will move to co-owned Gospel WPZR-FM from 10am to noon following closing. Syndicated Tom Joyner, which is simulcast on WCHB will continue on 99.9 FM, weekdays from 6-10am.
Gaddis, who is commemorating 40 years in radio, will also join the unique hometown show, “Mason and COCO in the Morning” handling daily personality news cut-ins on WDMK-FM (Kiss 105.9 FM).
“To get what you’ve never had, you have to do what you’ve never done,” said Radio One Detroit VP/General Manager Kathy Stinehour. “We have sold our AM talk radio facility and are proud of the heritage role the station has held in Detroit. We view this as an opportunity to move the WCHB voice to a larger FM platform and intend to super-serve our listeners with urban music, community engagement and inspiration-what we do best.”
Following the completion of the sale of WCHB, Radio One Detroit will become a three cluster market of FM Urban stations consisting of KISS 105.9, Hot 107.5 and Praise 102.7. Michael J. Bergner of Bergner & Co. brokered the transaction.