According to just-released data from Nielsen, more than half of every dollar spent on music in the US went to live events. The survey, conducted last year, showed a massive 52% of music-related consumer spending involved some sort of live event, with festivals commanding a 10% piece. That said, smaller music sessions and DJ-driven events also claimed 10%, part of a broader shift away from big, single- or double-superstar artist bills

http://www.digitalmusicnews.com/2016/01/08/one-third-of-all-music-spending-goes-to-live-events/

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