Townsquare Media Urban WBLK/Buffalo has filled its Brand Manager vacancy with the hire of major market vet Jay Hicks. The position has been open since March when Chris Reynolds exited after 14 years.

Hicks spent the past 5 1/2 years as PD of Radio One Urban WGPR (Hot 107.5)/Detroit until his departure in January of this year. Before that he programmed MacDonald Broadcasting Urban WQHH (Power 96.5)/Lansing, MI.

Commenting on his new Buffalo position, Hicks said, “It is an honor and a privilege to program such a heritage station as WBLK. There is a lot of history; a lot of great moments, and I want build on it and make an impact on the Buffalo community and continue to carry that heritage torch.”