Caleb Williams has been officially committed to continue his college football career at USC. Less than four full days after transferring to the Trojans, he has already locked in a massive deal for his Name, Image and Likeness.

Details of the deal are undisclosed, however, there is a high probability that Williams secured a pretty lucrative bag. Beats by Dre was purchased by Apple in 2014, so USC’s new QB1 is getting that tech money.

The deal with Beats is Williams’ first name, image and likeness deal since committing to play for Lincoln Riley in Los Angeles. It won’t be his last.

Although Williams and his family maintained from the moment that he hit the transfer portal that he was not worried about money and only focused on getting ready for the NFL, the opportunity to cash-in on NIL surely played a factor. USC offers him a very lucrative outlook.

Williams is set to be the starting quarterback for the Trojans. That makes him the face of the biggest collegiate program in California and the college football face of the second-biggest media market in the United States.