Diddy says BET should be owned by Black People

Sean “Diddy” Combs bolstered recent media reports that he is kicking the tires of BET Networks, which is in the early stages of being shopped by parent Paramount Global.

Combs would join other interested parties in a stake sale of Paramount assets (including BET’s linear networks, BET+, BET Studios and VH1) joining fellow moguls Tyler Perry and Byron Allen, who both have also thrown their hat in the ring.

“It’s time for @BET to be Black-owned again so we have the power to tell our own stories, control our own narrative! This is not about me it’s about WE!!!!,” Combs wrote today on Instagram, a post accompanied by a clip from an Earn Your Leisure podcast discussing the subject.

“I’m building a team of leaders in the culture to pursue ownership in @BET together!,” Combs wrote. “We have to unify our power and resources to create real change! #THETIMEISNOW