iHeart Media

Clear Channel is officially changing its name to iHeartMedia. Just days before the company’s massive iHeartRadio Music Festival in Las Vegas, it was announced that CC Media Holdings, Inc. will become iHeartMedia, Inc. Of the company’s major businesses, Clear Channel Media and Entertainment will become iHeartMedia; other company brands, including iHeartRadio, Premiere Networks, Total Traffic and Weather Network, Katz Media Group and RCS, will retain their current names, as will Clear Channel Outdoor Holdings, Inc.
“iHeartMedia reflects our commitment to being the media company that provides the most entertainment to the most engaged audiences wherever they go, with more content and more events in more places on more devices,” said Bob Pittman, Chairman and CEO of iHeartMedia, Inc. “We have massive consumer reach and influence across our platforms because we know how to program the live content people want to hear, see and share right now, we are the largest mobile media company in existence — more than 60% of our broadcast usage is out of home, compared to just 30% for other mobile devices — and we deliver more live programming than any other media company today, built on the national and local on-air personalities who are the heart of our powerful broadcast radio franchises. Combined with Clear Channel Outdoor’s reach of over half a billion people worldwide across 30 countries and five continents, it’s clear that no other company can match our reach or broad spectrum of media platforms.”
At 9pm ET tomorrow, to celebrate the new name, the lighting array atop the world famous Empire State Building will symbolically change from “Clear Channel Media and Entertainment blue” to “iHeartRadio red.”