Clear Channel Media + Entertainment’s 93.7 The Beat Houston has named Mara Melendez PD. Melendez most recently programmed 103.5 The Beat in MIAMI after years of success in New York, where she was part of the team that launched WWPR (Power 105.1).
“We’re excited to have MARA lead The Beat in Houston,” says VP/Programming Marc Sherman. “Her incredible track record combined her ability to connect with local artists is key to our success.”
On-air, 93.7 The Beat features syndicated morning show THE BREAKFAST CLUB from 5-9a, UB Rodriquez from 9a-2p, Rudy Rush from 2-6p, and Devi Dev from 6-10p.